Insure What Your Jeep Is Actually Worth — Not Book Value
Agreed value policies for custom and modified Jeeps that are worth far more than their Kelley Blue Book or NADA value.
Here's the problem with standard auto insurance and a modified Jeep: the insurer pays actual cash value (ACV) if your vehicle is totaled. ACV is the depreciated market value of the vehicle — which for a modified Jeep almost always ignores the thousands you've invested in modifications. A stock 2018 JK Wrangler might have a book value of $25,000. But your 2018 JK with a 4-inch lift, custom long-arm suspension, ARB bumpers, Warn winch, ARB locker, 37-inch tires, and rebuilt interior might represent $45,000 in total investment. Standard insurance pays you $25,000. Agreed value coverage pays you the $45,000 you agreed on when you bought the policy — no negotiation, no depreciation argument.
Setting up an agreed value policy starts with documenting your build. We'll help you create a comprehensive modification schedule that catalogs every upgrade and its cost. For high-value builds (typically $40,000+), we may recommend a professional appraisal from a recognized Jeep/4x4 appraisal service — this gives the insurer a third-party valuation that makes the agreed amount airtight. The agreed value is set at policy inception and stays fixed (or can be updated as you add to the build). You pay a premium based on this agreed amount. When a covered loss results in a total loss, you receive the full agreed value — period.
Agreed value means the insurer commits to paying the full stated amount without depreciation in a total loss. Stated value can sometimes allow the insurer to pay the lower of ACV or stated value. We strongly recommend true agreed value policies for modified builds.
We start with your vehicle's base value, then add documentation of all modifications and their costs. For builds over $40,000, we may recommend a professional appraisal. The agreed value should reflect what you'd need to recreate the entire build.
The premium is based on the agreed value amount, so higher agreed values carry higher premiums. However, the difference is often less than people expect — and the protection is vastly superior for modified vehicles.
Contact us to update your agreed value and modification schedule. It's important to keep your agreed value current as you build. Modifications added after the policy starts won't automatically be covered until you update the policy.
Salvage and rebuilt title vehicles require specialized coverage. We have options for these vehicles, though the agreed value process is more involved and typically requires a professional appraisal. Call us to discuss your specific situation.
Get a custom quote for agreed value coverage for custom builds. Free, no obligation, tailored to your specific rig.